Activists Seek to Ban McDonalds and Coca-Cola from London Olympics
Two of the biggest sponsors of the Olympic Games, McDonald’s and Coca-Cola, are underfire as a movement has been launched to ban the companies from the London Olympics.Green Party member Jenny Jones proposed the ban to the London Assembly by saying, “London won the right to host the 2012 Games with the promise to deliver a legacy of more active, healthier children across the world.” She went on to add, “Yet the same International Olympic Committee that awarded the games to London persists in maintaining sponsorship deals with the purveyors of high calorie junk that contributes to the threat of an obesity epidemic.”
Those words were spoken with obvious sentiment, but asking to ban two of the largest sponsors of the games is a bit like asked them to cut off their left arms. Commercial sponsors like McDonald’s and Coca-cola account for nearly 40% of the revenue generated by the Olympics. Without that money would it even be possible for the Olympics to take place?
It’s not just the Green Party that thinks the International Olympic Committee’s decision to give McDonald’s and Coca-cola the sole rights to sell food items as well as non-alcoholic drinks is a bad idea. The Academy of Medical Royal Colleges feels that the presence of McDonald’s and Coca-Cola in the Olympic Games “sends out the wrong message” to children.
Why should the London city government have to ban these two companies? In my opinion it should be the responsibility of the parents. Parents have the power to say no to a child’s demands of a Coca-cola and insist that they drink water instead. Parents can also allow their children and themselves to indulge every so once in a while in a Big Mac and Coca-Cola. Both companies do offer healthier options like salads and sugar free drink. It is up to the parents on which option their children ingest.