scrubbing skin off their arms or hands with the use of a rubber.

Kids are rubbing their skin, while reciting the alphabet, until they skin is removed from their body. The person with the largest scar apparently wins this "challenge."

Often kids will post their scars on Snapchat or Instagram to showcase their wounds. This is another dangerous trend hitting the web and we want you to be aware of this.

Some parents are reporting that their children's burns were so severe that they will be scared for life.

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