The answer to your first question is: Yes! They did it on purpose!
A church in Albuquerque, New Mexico launched their college ministry and soon became a viral hit. It was the talk of the school campus and beyond. And all because of a great, big WTF sign.
I can't believe I missed this. Have you seen the picture of the Wal-Mart cake that said, "Congratualations Joanne...Under Neat That...We Will Miss You!" That is what we call a cake fail. And this is what we call a Memorial Day Fail. Can you find what's wrong with this picture...