Shhh, It’s a Coca-Cola Secret and They Moved
Whatever makes Coca-Cola Coke was taken from a bank vault and moved to a museum to be put on exhibit. It's the first time since 1925, that Coca-Cola has moved its secret recipe from hiding and put it on display in the company's World of Coca-Cola museum in Atlanta.
But even though it's on display it's still concealed in a vault, so no one can see it and the public still doesn't know the secret ingredient.
The exhibit in its own vault is about all museum goers will be able to see.
According to the Coca-Cola company, the new exhibit, which is called, "Vault of the Secret Formula" is supposed to teach folks about the "rich history, mythology and intrigue around the secret formula."
In fact, Coca-Cola Chairman and CEO Muhtar Kent says it's a special time in Coca-Cola history, and the perfect end to their 125th anniversary celebrations this year.
I guess that means, "Coke is it."
I know, Geraldo Rivera needs to do a live TV documentary and open the vault. Then we'll know the secret of Coca-Cola and hopefully it's more exciting than the secrets of Al Capone.